Curl Inclusive line

5 products that work on 


All products  are Sulfate and Parben free & not tested on animals 

Use FREESHIPPING promocode on $75 ORDERS

(only one promo code per order)

Why Choose Us?

{ be you }BU curls is 5 products that is made for WAVY, CURLY, & COILED textures . All of our products are sulfate and paraben FREE and FREE of DRYING alcohol and silicone. Our oil is 100% natural. As a WAVY, CURLY, & COILED individual, it is important to have a simple, straightforward product line that works and be you BU curls works! 

My coils have never been this defined! I love the Bu Curls Definer. 

I am loving how this product works on my wavy hair without weighing it down.! 

Great product works well on my curls and helps them feel hydrated all day long. 

About Us

Monica Smith

CEO+Store Owner

I am a Salon owner and Stylist for 28+years and I was using a product line that had become difficult for me to access. With years of experience I knew just what the wavy, curly and coiled textures needed. So, I began my search in 2018 to find the right ingredients that worked on these textures, and then created my own line and launched BU Curls in 2019. As I was testing out various products and ingredients, it was very important that the product worked on all 3 texture groups and the line was simple and straight forward with a focus on what these textures needed no fluff, and of course the ingredients had to be of good quality. 

This is what makes BU Curls unique: 5 products that work on WAVY, CURLY & COILED textures. Yep, no more buying various product lines. You only need “1”... BU Curls.

 My hope is that with every purchase every customer will fall in LOVE with BU Curls and feel the freedom to just BU with every product!

As seen in VoyageSanAntonio Magazine


During Salon hours products can be purchased and picked up OR + shipping cost if needed. With the exception of holidays. 


332 W. Sunset Ste 8, San Antonio, TX 78209

Store Hours


10:00AM- 2:00PM


10:00AM- 2:00PM

Saturday 10 AM-4 PM

Closed Sunday/Monday